Free Webinar: Utilizing the Power of Mobile Technologies

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Utilizing the Power of Mobile Technologies

Tuesday, 3 April 2012
3:00 PM – 4:00 PM (Eastern)

We’ve all heard about the importance of utilizing mobile devices and technology as a new marketing/fundraising channel. In 2012, this will become even more imperative as evolving technologies begin to immerse the scene. Researchers have predicted mobile internet usage will outweigh desktop usage by 2014…only 2 years away! There are various facets to consider before tapping into the mysterious world of mobile. This Nonprofit Webinars session will simplify the many areas of mobile and help your organization begin on the road to “Going Mobile”. Takeaways include:

• About mobile devices and how their capabilities differ
• The strengths and weaknesses of an app versus a mobile website
• Benefits of using text messaging campaigns beyond disasters/emergencies
• Integrating your offline/online/social media efforts with your mobile strategy
• Measuring the success of your mobile initiatives